Tuesday, March 23, 2010

YCN hand in: getting the boards prepped and what went down!

Ok so these are the boards we were going to submit, Te splash page was great and the scalability one worked well too. Using very simple vector shapes to simulate the shopfront. I had suggested that on scalability we have a second window for the mannequins which has a similar set of background material (trees and logs etc.), so we took a photo of the set, sans the characters and Vickie actually photo-shopped the mannequins in, which is odd, because she wanted me to do software, thinking she was less capable. Quite the contrary, she did a sterling job and I think it was good to let her do some of the things she might of been timid about doing in order for her to progress as a designer. I also added a window decal to the design to continue the saying from 'Tally Ho!' to 'Tally Ho! The hunt is on!' which ties the window concept with the concept of 'hunting for fashion' that we had talked about. I simply put the window frame from the 'Tally Ho!'sign through illustrator, turning it to a gold colour and using hand drawn typography. I quite like that as an image and I think it works quite well when put into context.
The final board, promotional material, was asked for in the brief, however because we had so many other things to do outside of this project and a lot of time where we couldn't get on with it, we ran out of time which is unfortunate because it looks rushed.







Once we were done however, Fred pointed out a legibility issue with the text that we hadn't realised, staying too close to the project to examine it thoroughly a mistake that turned into a last minute typographical change and spending an extra £6. However it was necessary for the concept to tie together. Here are the boards with the adjustment:





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