physical advertising.

Ok, so now I had to consider physical advertising. Companies don't use a lot of physical advertising to promote books, and when they do it's often adshels for bus stops and train stations. Here is an extremely quick mock up because time is runing short and I need to get my boards done. I basically took all the stuff from the web banner and hashed it together. It's a little incorrect and inconsistant because normally its individual bookstores such as waterstones that chose to advertise the product, but at least I've considered how physical advertising might work in the real world.