Essentially, she likes the key direction the best, whilst I'm not convinced that it appears genuinely gender neutral, it feels pretty feminine. I'm still keen on the arrow one, so I'm going to fully resolve the key idea (it feels a little unresolved right now) and then look at the other one and see if I can transform it into something a little more her.
I also had a discussion about what she needs it applying to:
-Business Cards
-Tags
-Labels inside garments
-A press release document with some examples of her work
-An invoice/letter design
-A mocked up website ready to take to a web design specialist
Then I have the 2 designs for garments to look at too. It's safe to say that my book for the book fair has pushed the deadline for this back, I'd like this brief out of the way by the end of next week though. Same goes for the cults brief. That gives me three weeks to do my last two briefs and prep presentation boards.
No comments:
Post a Comment